Older people and technology

There’s an assumption in many parts of the meetings industry that older people are anti-tech and therefore can be safely ignored when discussing issues relating to technology. People should bear a couple of facts in mind: first, older people are often the ones who, if not actually making purchasing decisions, hold the purse strings. Second,…

Management needed for exhibition stands

In 2013 Julian Agostini posted a blog in which he outlined the shortcomings of some exhibitors and asked whether trade exhibitions were likely to become redundant, like long division and the ability to read a map. The basis of his argument seemed to be that exhibitors at shows with a hosted buyer (HB) programme don’t…

So much misinformation

I wrote this blog in 2013 but it’s still relevant today: look at the tech that people have promoted as being important to the events industry apart from Big Data – Blockchain, AI, holograms and so on. Some of it is entirely irrelevant to us at present and although things like facial recognition might grow…

Best not to be an early adopter

Just recently a few voices have been raised claiming that people in the meetings industry should become early adopters. In some industry sectors, people wear the label ‘early adopter’ as a badge of honour: they see themselves at the forefront of whatever technology excites them. These are the people who can be seen queuing outside…

LinkedIn Events closure: probably doesn’t matter

So the LinkedIn events function has been discontinued? In all honesty, it probably doesn’t matter because it’s unlikely that it ever helped to attract any attendees to any conference or exhibition. In that respect it was no different to the events function in Facebook. There will be some who are probably already composing their rebuttal…

The role of technology in events

Having been an organiser of product launches and conferences, I’ve always known that it was a stressful occupation. At the same time it was hugely satisfying and I always thought that I was incredibly lucky to have such a great job. These days, though, I have enormous sympathy with organisers. Apart from all the stresses…

Conference App recommendations

A correspondent on one of the discussion forums that I watch recently posted a message asking for advice about having an app created for the conference that he runs. Surprisingly, he wasn’t buried under a deluge of messages from apps developers. I provided a fairly basic response: Before you make a decision, you need to…